Published: Fri, June 16, 2017
Sci-tech | By Carrie Guzman

HTC brings premium U11 smartphone in India

HTC brings premium U11 smartphone in India

The smartphone is an attempt by HTC to recapture the market share and brand value that the it has lost over the years after a string of successive critical disappointments like the HTC U Ultra, HTC U Play, HTC One X10 and so on. Its stunning liquid glass surface is crafted using Optical Spectrum Hybrid Deposition. Both front and back has Gorilla Glass 5.

"We are proud to present our flagship smartphone - HTC U11 which showcases HTC's power of innovation by bringing to discerning customers pioneering technologies that are game-changers in the industry and reflect our strong focus on R&D and Design". Under the hood is a 2.45GHz quad-core Qualcomm Snapdragon 835 SoC. The HTC U11 also offers storage expansion via a microSD card slot (up to 2TB). The device runs Android 7.0 Nougat based HTC Sense UI. The feature can be used to open the camera, launch Google Assistant, open any third-party application, turn on the flashlight and so on.

He said the "HTC U11 has been selling better than its predecessors, the HTC 10 and HTC One M9".

The camera of this phone is very good. It can record 4K videos. While video recording, you can visually zoom in to target your subject and amplify their specific sounds.

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The music director, the star of the evening, Devi Sri Prasad (DSP ) didn't attend the event, and his absence raised speculation. The first song of the film Saranam Bhaje Bhaj and the first trailer of the film received an overwhelming response.

On the imaging front, the HTC U11 is no mediocre performer as it comprises of a 12MP HTC UltraPixel 3 rear camera with dual LED flash. It has been optimized for taking good snaps in low light. It is also Hi-Res audio certified.

The slimmed-down lineup of HTC phones would likely see HTC doubling down on key price points, like the premium segment - with the U series - and the mid-range space, where the repurposed HTC One brand has been deployed. HTC has added BoomSound Hi-Fi Edition speakers with the U11, and the device doesn't feature a 3.5mm headphone jack, which is a letdown.

For connectivity, HTC U11 also supports NFC, Bluetooth 4.2, Wi-Fi: 802.11 a/b/g/n/ac (2.4 & 5 GHz). It is backed by 3,000mAh battery. Despite its tactile sensitivity, the HTC flagship claims to be a rugged beast, having IP67 water and dust resistance certification. The fingerprint scanner is housed underneath the Home Button in the front. The HTC U11 will be up for grabs starting from the end of this month. It comes in Brilliant Black and Amazing Silver color option. Once the phone is released you can buy it in any online stores. It is powerful and comes with best features to give you incredible multimedia experience.

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