Published: Fri, August 11, 2017
Hi-Tech | By Grace Becker

Facebook Introduces New 'Watch' Video Platform

Facebook Introduces New 'Watch' Video Platform

It will be "a place where you can discover shows your friends are watching and follow your favorite shows and creators so you don't miss any episodes", Facebook chief executive Mark Zuckerberg said.

It's a potential threat to Twitter, YouTube, Netflix and other services for watching video.

Recently, a lot of people have been flocking the provider's platform in an effort to watch videos.

The new service will feature some live events that Facebook has acquired streaming rights for, including a weekly Major League Baseball game.

"Watch is comprised of shows, a new type of video on Facebook", said Nick Grudin, Facebook's vice president of media partnerships, in a blog post. Similarly, the ability to make shows will also be available to a small amount of U.S. users for now.

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There's no word yet on if baseball will make it to Watch in the United Kingdom, but Twitter has already begun exploring this area itself - having shown some live content from Wimbledon on its own platform in July. If you are anxious about missing episodes, Watch also features a Watchlist, so you will never miss out on new ones. There will also be several categories like the "Most Talked About", which contains list of shows that have sparked the conversation, then there is "What's Making People Laugh", section which includes shows where many people have used the "Haha" reaction, and "What Friends Are Watching", which helps you connect with friends about shows they too are following. Users will also be able to view comments and connect with friends and dedicated groups of the shows.

Some of the shows that will be initially available on Facebook Watch are Tastemade's Kitchen Little, Nas Daily, Gabby Bernstein, Nat Geo WILD's Safari Live, The Dodo's Comeback Kids, Tommy Mac and more. Facebook said show creators will decide where the ads go, so they can be inserted during natural breaks. Offering original content only found on Facebook may also keep more eyeballs glued to the screen.

Here's everything we know so far about how Facebook Watch will work.

Up until now, Facebook users have just been viewing Facebook Live streams, videos shared by friends, and original video series that appear on news feeds and the mobile app's video tab, which actually account for average of 100 million hours of video on the platform every day.

Facebook has plenty of expectations at launch.

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