Published: Thu, September 06, 2018
Money | By Armando Alvarado

McDonald's customers create fake poster to hang in restaurant promoting racial diversity

McDonald's customers create fake poster to hang in restaurant promoting racial diversity

YouTuber Jevh Maravilla recently revealed on Twitter that he and a friend snuck a fake-branded poster of themselves enjoying some McDonald's fare onto an actual McDonald's wall-for 51 unnoticed days.

"We looked around and we saw there were no Asians in the posters around McDonald's, so we made a decision to do it ourselves, and I guess the rest is history", said Jehv Maravilla, a 21-year-old University of Houston student. "Asian representation in media is not as prevalent as it should be", Maravilla told KPRC Click2Houston. "And hopefully one day I could see someone like me on the big screen".

'What motivated me was Crazy Rich Asians, the movie that came out, that boosted my confidence into thinking maybe one day I could be just like that, and if I take a step and do something small like this, it could make a difference. So, they hung up a photo of themselves in a Texas restaurant.

While there, they noticed that posters in their local restaurant contained no pictures of Asian people.

To prevent suspicion, Jevh purchased a McDonald's shirt at a thrift store for $6.48 and dressed up as "Jeff Bergara".

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In the video, Maravilla takes off his jacket to impersonate an interior coordinator and then supervises as his friends hang the poster on the wall.

On Sunday night, Maravilla tweeted about the prank and in 24 hours, it had gone viral with more than 100,000 retweets and 400,000 likes.

A McDonald's franchisee released a statement on the prank Tuesday, saying, "We take pride in highlighting diversity in every aspect of our restaurants. We applaud these students" creativity and hope to see them in our restaurants again soon'.

'I kind of hope they will ask us to be representative models for them, ' Maravilla told KHOU.

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